Application of the Kano Model and DEMATEL Technique to Explore Sustainable Promotion Strategies for Thai-Chinese Temples as Tourist Attractions

With the development of the modern social economy, temple tourism has become a lucrative industry. Because of their distinct architecture, rituals, and history, temples have become an important part of the sustainable development of temple economies. Thailand, a tourism-rich country in Southeast Asi...

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Bibliographic Details
Published in:	Religions
Main Authors:	Zhu, Bo-Wei, Huang, Zheng, Xiong, Lei
Format:	Articles
Published:	2020
Subjects:	Chinese temples ; DEMATEL technique ; Kano model ; attribute classifications ; cultural tourism attraction ; influential network relationships ; main factor categories ; Articles
Online Access:	View article (DOI: 10.3390/rel11040199)

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